This is the fifth post about interesting search engine news! For the previous one you can click here. Search engines are mysterious, every one of them. Like Google is messing around with the pagerank update. I have a hate / love relationship with all of them. Here is some interesting search engine news I found on the web.

Readers of Google Inc.’s Custom Search Blog were handed a bit of a surprise Tuesday when the Web site was temporarily removed from the blogosphere and hijacked by someone unaffiliated with the company. The problem? Google had mistakenly identified its own blog as a spammer’s site and handed it over to another person.

Quality Score is the greatest determining factor in top ad placement, which means no one will ever be able to pay their way to the top. We have, however, been working on an improvement to the top ad placement formula that will soon offer advertisers more control over achieving top placement while increasing the quality of our ad results for users.

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A Web rumor of late has Yahoo selling off its search business, possibly even to its adversary Google. It’s not surprising that Yahoo would consider giving up on search, considering Google has the most market share in that ever-important category. Plus, over the years Yahoo has focused more and more on its media offerings, and has put much emphasis on developing its Panama ad management technology. Indeed, the company seems to be aiming to manage display ads for other publishers, and selling their inventory to national advertisers. I think time will learn us more, will be continued.

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Posted in: Search Engine News |

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