Good search engine rankings are important to get more visitors to your site. Now the question I received in my email a few days ago: Is it important to be listed on the first result page or is it enough to be listed in the top 30 results? About this interesting question a case study was released last year.
This case study reveales that 62% of the current search engine user community is clicking on a search result at the first page of results, and 90% of the total search engine user community clicks on a result at the first three pages of search results. A first page result is important. If you are in the top 30 results, don’t stop building links and creating good content, but go for the first page!
The study confirms the importance of being listed on the first result page. If your web site is not listed on the first result page, changes are that web surfers won’t see your site. Many webmasters still believe that they can get top 10 rankings just by submitting their websites to search engines. This might have been true several years ago but now you have to do a little bit more to get high rankings.
If you enjoyed this post, please Subscribe to my Feed 
Share: del.icio.us Reddit Google Netscape StumbleUpon Technorati
August 16th, 2007 at 5:50 pm
The importance of ranking #1-3 is pretty incredible as well. I don’t remember the percentages off the top of my head but the drop off as you went from #s 1-10 was startling.
August 16th, 2007 at 6:01 pm
Yup, I heard that before to !! more than 60 % was clicking on the top 3 or something…
August 16th, 2007 at 7:58 pm
it’s basically a must to be on the first page if you want to see any kind of traffic to your site. How come your side bar is all messed up when I view it in internet explorer? the letters are all bold and don’t look very good.
August 16th, 2007 at 8:22 pm
Every single one of my google hits are from keywords and strings to which I’m on the first page. If my site is on the 2nd or 3d (or more) page I have yet to get a click.
Its crucial almost
August 17th, 2007 at 12:10 am
yup it is crucial hehe !!
shaun: I don’t know… I didnt change anything.. maybe because of the authority button from Technorati….
I will get a new design this month
August 17th, 2007 at 7:26 pm
I was number 2 for ‘cheating windows’, but now it looks like that page is not even indexed anymore. Any reason why that would happen?
August 18th, 2007 at 6:37 am
What’s a good website to check your rankings for keywords/phrases? I don’t know where/how to check! Thanks.
-Gregg
August 20th, 2007 at 4:06 pm
Where are you getting those stats from? I’m not doubting you, just wondering where this magic 62% is coming from.
August 23rd, 2007 at 5:51 am
Ranking on page 1 on Google for a highly competitive and popular search term can drive tons of free traffic to a site. I’ve seen it for a lot of the sites I work on, and nothing can be better than a top 5 position
August 24th, 2007 at 9:43 pm
I’m just researching about the importance of high search engine rankings and found this article. Nice site! I’ve just subscribed, nice work!
August 27th, 2007 at 5:02 am
I have alot of success getting my pictures to draw alot of traffic!
February 29th, 2008 at 5:00 pm
April 11th, 2008 at 5:31 am
Great post, great info, it really is amazing the stats that the first three draw. Thanks!