This post is sponsored by: Toronto Search Engine Optimization
Getting high search engine rankings is difficult. Google has to trust your website before you get the search engine rankings you want. For that reason, do things that make your website trustworthy:
Start with the right keywords
It’s not possible to get a top 10 ranking for highly competitive general search term such as “cars” for a new website. However, it is possible to get high rankings for terms such as “used car dealer new york”.
It’s not just easier to get high rankings for more specific search terms, these terms are also much more likely to convert to sales. Take some time to find the right keywords for your site.
Get links to your website
It is not possible to get high rankings on Google without good incoming links. Try to get as many links from related websites as possible. If the right websites link to your site then Google will trust your website more quickly.
Optimize your web pages
While more links to your website greatly increase your chance of getting high search engine rankings, you must also tell search engines for which search terms you want to have high rankings. Optimize the content of your web pages to make sure that Google lists your website for the right search terms.
Search engines should be able to parse the content of your web pages easily. Consider this when creating a new website from scratch.
Time
A website that has been online for several years is much less likely to game Google’s ranking algorithms than newer sites. For that reason, your Google rankings will also increase just by waiting.
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October 9th, 2007 at 2:30 pm
Playing the waiting game is the hardest part for me
October 10th, 2007 at 8:25 am
Yeah everybody want fast results Now.
October 10th, 2007 at 10:22 am
i use various meta plugins for my blog like ‘all in one SEO pack’.
it’s really good and easy to use!
October 15th, 2007 at 8:07 am
I think if you’re referring to the “sandbox” effect, then yes, time is about the only solution. The SEO title tag plugin (for WP) is pretty good for improving rankings though
http://www.netconcepts.com/seo-title-tag-plugin/
October 15th, 2007 at 7:21 pm
“A website that has been online for several years is much less likely to game Google’s ranking algorithms than newer sites. For that reason, your Google rankings will also increase just by waiting.”
This is one of the best secrets about seo
. The time factor it’s very very important for a site. See the example of free hostings, you can host several “crap” sites, and they’re deindexed, but never the main old webhosting domain (examplo: http://www.freehostingdomain.com will stay, but crap-site.freehostingdomain.com will be deindexed). The time factor allied to good backlinks, it’s what really makes a site a authority at the eyes of google.