Call it a combination of bad news and a bit of reassurance: if your AdSense earnings are sinking, you’re not alone. Anecdotal evidence abounds, and a new (and admittedly unscientific) survey pretty much clinches the trend.

A total of 187 people responded to Barry Schwartz’s question on the subject, and 117 of them (or 63 percent) said their AdSense earnings are down from last year. Thirty-one individuals (or 17 percent of respondents) said their earnings are “about the same,” and only 39 people (or 21 percent of the total) thought their earnings had risen.

The discussion about what caused these changes remains lively - is it Google’s fault? the economy? this week’s eclipse? - but at least people who are affected by the problem now know they didn’t make some catastrophic mistake. Also, since Schwartz’s survey didn’t touch how much earnings have sunk, it’s possible that things aren’t quite as bad as they seem.

Meanwhile, if it’s any consolation (or just another piece of not-great news), Google’s continuing to take some hits on the stock market; the company is down $4.23, or 0.84 percent, so far today.

Posted in: Money, Search Engine News |

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