Twitter’s loss is your gain.  Facebook introduced a tagging feature using the “@” symbol that, while pretty similar to what Twitter’s employed for some time now, should help you get your site or blog in front of a few more eyes.

A post on the Facebook Blog explains, “[W]hen you are writing a status update and want to add a friend’s name to something you are posting, just include the ‘@’ symbol beforehand.  As you type the name of what you would like to reference, a drop-down menu will appear that allows you to choose from your list of friends and other connections, including groups, events, applications and Pages.  Soon, you’ll be able to tag friends from applications as well.  The ‘@’ symbol will not be displayed in the published status update or post after you’ve added your tags.”

Then here’s the key point: “Friends you tag in your status updates will receive a notification and a Wall post linking them to your post.”

So you can give people what they may consider “shout outs,” but at the same time, be sure that they and their friends see your name.  This may get old after a while, of course, yet there should be a window of time during which you can take advantage of it.

Meanwhile, it looks like Facebook’s taken another one of Twitter’s edges away, so people who market themselves on that site may want to at least think about some backup plans.

Posted in: Business |

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