It seems some marketers can’t shake off the “forward to a friend” mentality of email sharing and some don’t even insert a link to help recipients share content.
A recent report by email marketing firm Smith-Harmon found that nearly half of marketers don’t insert an option into their email communications that allows recipients to forward them [...]

It’s been said that everybody’s selling something, and it’s fair for those sellers to point out that not a lot of merchandise moves when would-be customers don’t even get a chance to buy it.  But data from Hitwise indicates that content (as opposed to sales pages) may represent a great way to lure people in.
Yep, [...]

If you try to reach people using videos, some new info from Yahoo, Interpret, Havas Digital, Warner Brothers, and PHD may be of interest to you.  Basically, it seems that people watch online clips a lot during the workday.
“Unlike television consumption, which mostly happens during the primetime hours of 8 p.m. - 11 p.m., people [...]

Study after study has indicated that individuals like to see other people’s opinions.  Forums, customer reviews, and stuff along those lines represent a great way of getting folks involved.  Now here’s the trick: not letting all that user-generated content screw up AdSense monetization.
A post on the Inside AdSense blog suggests that you start with some [...]

Some people treat their cars like appliances, just taking care of the basics, and this approach works fine.  But people who demand high performance consider the brand and grade of gas, the motor oil’s age, and all other sorts of stuff.  And with regards to websites, one of those important-yet-easy-to-ignore-details is your Web host provider.
One [...]